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Microsoft MB-280T03 - Design and Deliver Powerful Customer Experiences with Customer Insights

Length 1 day
Price NZD 995 exc GST

Course overview

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Why study this course

Dynamics 365 Customer Insights helps organisations deliver exceptional experiences personalised to every customer. Learn how to work with key features of Customer Insights - Data and Customer Insights - Journeys.

First, students will learn about the business value of using a customer data platform. They will ingest data into Customer Insights - Data, create unified customer profiles, and create segments to help target specific audiences. Then, students will build impactful and personal experiences using Customer Insights - Journeys. They will create marketing assets like emails and text messages and deliver them via segment- and trigger-based journeys.

Please note: This course is due to be released by Microsoft on October 28, 2024.

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What you’ll learn

After completing this course, students will be able to:

Demonstrate Dynamics 365 Customer Insights capabilities

Microsoft Dynamics 365 at Lumify Work

Lumify Work has been delivering effective training across all Microsoft products for over 30 years. We are proud to be both Australia's and New Zealand’s first Microsoft Gold Learning Solutions Partner and the winner of the Microsoft MCT Superstars Award for FY24, which formally recognises us as having the highest quality Microsoft Certified Trainers (MCTs) in ANZ. All Lumify Work Microsoft Dynamics 365 courses follow Microsoft Official Curriculum (MOC) and are led by MCTs.

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Who is the course for?

This course is designed for IT or marketing professionals who want to learn how to leverage Dynamics 365 Customer Insights for their organisations.

Course subjects

Key topics will be available closer to the course release date.

Prerequisites

Students should have knowledge in basic marketing principles. Students should be familiar with the Dynamics 365 customer experience suite, including Dynamics 365 Sales and Dynamics 365 Customer Insights. They should also have basic model-driven application configuration experience.

Terms & Conditions

The supply of this course by Lumify Work is governed by the booking terms and conditions. Please read the terms and conditions carefully before enrolling in this course, as enrolment in the course is conditional on acceptance of these terms and conditions.